Porsche China - "911 REAR HORSEPOWER" by ANDY Awards 2014
Filter results by
Porsche China - "911 REAR HORSEPOWER"
- Brand: Porsche China
- Country: China
- Advertiser: Dr. Ing. h.c. F. Porsche AG
| Title | 911 REAR HORSEPOWER |
| Agency | FRED & FARID Shanghai |
| Campaign | 911 Rear Horsepower |
| Advertiser | Dr. Ing. h.c. F. Porsche AG |
| Brand | Porsche China |
| Posted | January 2014 |
| Business Sector | Full Size & DeLuxe Cars |
| Philosophy | 911 REAR HORSEPOWER After 911 Away and 911 Anniversary, Fred & Farid Shanghai presents 911 Rear Horsepower.The 911 is the unique car with the engine placed in the back.Since fifty years 911 are built like this.This campaign is a metaphor of Porsche's unique rear engine design. |
| Media Type | Outdoor/Out of Home |
| AI Description | The ad features a dynamic black and white image of a horse pulling a small cart at full speed. This imagery is a metaphor for the classic Porsche 911, known for its unique rear engine design. The horse symbolizes power and movement, drawing a parallel between traditional horsepower and the sophisticated engineering of Porsche cars. The minimal and elegant black and white tones give the ad a timeless and vintage appeal, enhancing the sense of heritage and prestige associated with the brand. The Porsche logo is prominently displayed, linking the concept of horsepower to the automotive excellence of the Porsche 911. |
| Creative Director | Feng Huang |
| Copywriter | Laurent Leccia |
| Art Director | Laurent Leccia |
| Account Supervisor | Grégoire Chalopin |
| Account Supervisor | Vivian Wang |
| Account Supervisor | Kylie Wang |
More ads from FRED & FARID Shanghai
A Whole Universe 2
- BRAND:
- Guinness
- AGENCY:
- FRED & FARID Shanghai
A Whole Universe 1
- BRAND:
- Guinness
- AGENCY:
- FRED & FARID Shanghai
A Whole Universe
- BRAND:
- Guinness
- AGENCY:
- FRED & FARID Shanghai
Face The North Face 5
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai
Face The North Face 4
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai
Face The North Face 3
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai
Face The North Face 2
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai
Face The North Face 1
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai
Face The North Face
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai
100 reasons to get back to trail
- BRAND:
- The North Face
- AGENCY:
- FRED & FARID Shanghai