andy-awards logo ANDY Awards

ANDY Awards

Creative Award
New York, United States
New York Lottery - "Car" by ANDY Awards 2014

Filter results by

TitleCar
Agency
Campaign Thoughts
Advertiser New York Lottery
Brand New York Lottery
PostedNovember 2013
Business Sector Lottery & Gambling
Media Type Print
AI Description The New York Lottery ad, titled "Car," features an illustration of a person driving a sleek, retro car along an empty road under a starry night sky. The setting is dreamlike and serene, with soft pastel colors and minimalist design elements. The driver's thoughts are depicted visually, "Ever think about the fact that the word 'bed' actually looks like a bed?" suggesting a whimsical stream of consciousness. This idea aligns with the text at the bottom, "What will you think about when you don’t have to think about money?" which underscores the sense of freedom and creativity that financial security might bring.
Chief Creative Officer
Executive Creative Director
Head of Design
Group Creative Director
Group Creative Director
Associate Creative Director
Associate Creative Director
Copywriter
Art Director
Artist
Project Manager
Print Producer
Art Buyer
Retoucher