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ANDY Awards

Creative Award
New York, United States
Little Caesars Pizza - "Office" by ANDY Awards 2014

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TitleOffice
Agency
Campaign Hot-N-Ready
Advertiser Little Caesar Enterprises, Inc.
Brand Little Caesars Pizza
PostedJanuary 2013
Business Sector Restaurants & Fast Food
Tagline Pizza Pizza
Media Type Television
AI Description The ad showcases a formal office setting where a group of executives is engaged in a serious meeting, surrounded by laptops and a presentation screen. The atmosphere shifts dramatically when an employee enters the room, announcing that Little Caesars has hot and ready pizzas for just five dollars. The announcement causes great excitement among the attendees, with cheering and celebratory gestures. The dramatic effect is heightened when papers are projected into the air by the printer, emphasizing the explosive joy and disruption caused by the pizza offer. The brief ad humorously contrasts the rigid corporate environment with the casual delight of an affordable meal option. Ending shots showcase the tempting visuals of Little Caesars pizzas with promotional pricing for their pepperoni and three meat treat options, reinforcing the brand's message. The tagline "Pizza Pizza" underlines the simplicity and appeal of their offering.
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Audio Post Production
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Finishing Smigital