Nike - "Voices" by ANDY Awards 2014
Filter results by
Nike - "Voices"
- Brand: Nike
- Country: United Kingdom
- Advertiser: N/A
| Title | Voices |
| Agency | Wieden + Kennedy |
| Campaign | Just Do It |
| Advertiser | N/A |
| Brand | Nike |
| Date of First Broadcast/Publication | 1990 / 1 |
| Business Sector | Sportswear |
| Tagline | Just do it. |
| Media Type | Television |
| Market | United States |
| AI Description | The Nike ad "Voices" showcases female athletes of different ages and sports, including running, boxing, basketball, soccer, and swimming. The ad begins by portraying challenging stereotypes and obstacles faced by women in sports, emphasizing limitations imposed by societal norms. It features close-up shots of the athletes as they directly address the camera, sharing personal stories of overcoming prejudice and doubt. The visual style is raw and motivational, highlighted by determined expressions and confident body language. The soundtrack underscores the message of empowerment, while the ad closes with the Nike slogan "Just do it." and the hashtag #maketherules, promoting individuality and resilience. |
| Production Company | Anonymous Content |
| Director | Mark Romanek |
| Editing Company | Arcade Edit |