| Title | Dead Island Trailer |
| Campaign | Dead Island |
| Advertiser | Deep Silver |
| Brand | Dead Island |
| Posted | April 2011 |
| Business Sector | Video Games/Consoles |
| Story | The announcement trailer shows the tragic end of a family during a zombie outbreak on the fictional island of Banoi. |
| Media Type | Web Film |
| AI Description | The Dead Island trailer is a harrowing exploration of a zombie outbreak on the fictional island of Banoi. The ad draws the viewer in with its reverse chronological storytelling, starting with a tragic scene of a family desperately trying to escape a horde of zombies. The dark, cinematic animation is both cinematic and unsettling, filled with intense scenes of chaos and destruction. A family vacation quickly turns into a nightmare as zombies attack, illustrating a desperate struggle for survival. The audio, marked by repeated apologies and chaotic sounds, further heightens the tension and tragic emotion of the storyline. The ad culminates with a sense of despair as the family faces the hopelessness of the situation. |
| Advertiser's Supervisor | Anton Borkel |
| Account Planner | Anton Borkel |
| Account Planner | Malte Wagener |
| Agency Producer | Malte Wagener |
| Creative Director | Philipp Foly |
| Executive Creative Director | Anton Borkel |
| Chief Creative Officer | Georg Larch |
| Creative Director | Christian Löhlein |
| Art Director | Christian Löhlein |
| Client Supervisor | Vincent Kummer |
| Account Manager | Vincent Kummer |
| Production Company | Axis Animation Glasgow |
| Production Company | Savalas Glasgow |
| Director | Stu Aitken |
| Producer | Andrew Pearce |
| Editor | Stu Aitken |
| Editor | Anton Borkel |
| Sound Design Company | Kahl Henderson |
| Sound Design Company | Tom Griffiths |
| Animation | Axis Animation Glasgow |
| Post Production | Axis Animation Glasgow |
| Music | Giles Lamb |
| Music | Savalas Glasgow |
| Sound Design Company | Savalas Glasgow |