ESPN - "Headband" by ANDY Awards 2012
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ESPN - "Headband"
- Brand: ESPN
- Country: United States
- Advertiser: ESPN, Inc.
| Title | Headband |
| Agency | Wieden + Kennedy |
| Campaign | 2019 ESPN College Football Season Anthem |
| Advertiser | ESPN, Inc. |
| Brand | ESPN |
| Posted | February 2007 |
| Product | Sportscenter |
| Business Sector | TV/Radio Programs & Stations |
| Tagline | This is SportsCenter. |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The ad features Carmelo Anthony in a humorous office scenario inside the ESPN office space. As Carmelo, dressed in basketball gear, sits inside a cubicle, he thanks his coworker for a headband and chats about a tough show, mentioning soap unexpectedly. The friendly exchange continues with a request for socks, highlighting a casual and playful atmosphere. The ad carries a comedic tone with the juxtaposition of professional office environment and sports figure. The narrative underscores camaraderie and spontaneity, ending with the tagline 'This is SportsCenter.' |