Coca-Cola - "Kiss Happiness" by ANDY Awards 2012
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Coca-Cola - "Kiss Happiness"
- Brand: Coca-Cola
- Country: United States
- Advertiser: Coca-Cola Company
| Title | Kiss Happiness |
| Agency | Wieden + Kennedy |
| Campaign | open happiness |
| Advertiser | Coca-Cola Company |
| Brand | Coca-Cola |
| Posted | March 2015 |
| Business Sector | Soft Drinks, Tonics |
| Media Type | Television |
| Length | |
| AI Description | The 'Kiss Happiness' ad from Coca-Cola, created by Wieden + Kennedy, captures a century of joy and togetherness celebrated through a simple Coca-Cola bottle. It begins by reminiscing about 1915 with historic settings, showcasing individuals drinking Coke in vintage style attire. Moving through time, scenes depict moments of love, protests, street dances, and joyous gatherings. The vibrant transitions show diverse people of various backgrounds and moods united by the bottle of Coca-Cola, which acts as a universal symbol of happiness and unity. The soundtrack, a rhythmic upbeat song, creates a feeling of warmth and connection. The visuals blend historical and contemporary styles, using both muted sepia tones and bright, colorful scenes, to bridge the past and present. The ad ends on a note celebrating 100 years of Coca-Cola bottles, highlighting the ubiquitous presence and emotional connection associated with the brand. The narration and text tie back to the theme of longevity and happiness associated with Coca-Cola. |