ESPN - "Satellite" by ANDY Awards 2012
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ESPN - "Satellite"
- Brand: ESPN
- Country: United States
- Advertiser: ESPN, Inc.
| Title | Satellite |
| Agency | Wieden + Kennedy |
| Campaign | 2019 ESPN College Football Season Anthem |
| Advertiser | ESPN, Inc. |
| Brand | ESPN |
| Posted | November 2014 |
| Product | SportsCenter |
| Business Sector | TV/Radio Programs & Stations |
| Tagline | This is SportsCenter |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The ESPN ad titled "Satellite" highlights the reliance on satellite technology in broadcasting. It begins with an ESPN SportsCenter anchor discussing the global network's dependence on satellites. As video feeds suddenly cut out, a humorous series of events unfolds in ESPN's control room, with staff trying to troubleshoot the issue. Despite being a technical challenge, the ad humorously portrays ESPN's commitment to maintaining high standards in tech-driven broadcasting, featuring familiar faces and professional settings. The ad ends with the iconic tagline, "This is SportsCenter." |
| Production Company | O Positive |
| Creative Director | Brandon Henderson |
| Creative Director | Stuart Jennings |
| Copywriter | Charles Hodges |
| Art Director | Gary Van Dzura |
| Executive Producer | Temma Shoaf |
| Account Manager | Brandon Pracht |
| Account Manager | Casey Bernard |
| Executive Creative Director | Ian Reichenthal |
| Executive Creative Director | Scott Vitrone |
| Head of Production | Lora Schulson |
| Director | David Shane |
| Executive Producer | Ralph Laucella |
| Executive Producer | Marc Grill |
| Line Producer | Ken Licata Jr. |
| Director of Photography (DOP) | Dave Morabito |
| Editing Company | Cosmo Street |
| Special Effects / VFX | Switch |
| Audio Post Production | Heard City |
| Actor / Celebrity | James Harden |