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ANDY Awards

Creative Award
New York, United States
ESPN - "Bubba Watson | Tree" by ANDY Awards 2012

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TitleBubba Watson | Tree
Agency
Campaign 2019 ESPN College Football Season Anthem
Advertiser ESPN, Inc.
Brand ESPN
PostedApril 2014
Product SportsCenter
Business Sector TV/Radio Programs & Stations
Tagline This is SportsCenter
Media Type Television
Length
Market United States
AI Description The ad showcases professional golfer Bubba Watson and his caddie navigating through the ESPN office. They encounter a humorous situation when trying to decide how to bypass a tree mascot blocking their path. The playful dialogue reflects a typical golf course exchange, as they strategize how to maneuver around their leafy obstacle. The ad takes place in the bright, bustling environment of an office, adding a sense of normalcy disrupted by the absurdity of their situation. Interactions with other office workers contribute to the comedic atmosphere. The audio complements this with a light-hearted exchange and casual commentary, maintaining a tone consistent with ESPN's popular 'This is SportsCenter' campaign. The ad humorously highlights the blending of athletic and office settings, capturing the spirit of sports in everyday life.
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