ESPN - "John Clayton" by ANDY Awards 2012
Filter results by
ESPN - "John Clayton"
- Brand: ESPN
- Country: United States
- Advertiser: ESPN, Inc.
| Title | John Clayton |
| Agency | Wieden + Kennedy |
| Campaign | 2019 ESPN College Football Season Anthem |
| Advertiser | ESPN, Inc. |
| Brand | ESPN |
| Posted | September 2012 |
| Product | SportsCenter |
| Business Sector | TV/Radio Programs & Stations |
| Tagline | This is SportsCenter |
| Media Type | Television |
| Market | United States |
| AI Description | The ad opens with a monologue praising John Clayton as a dedicated sports expert, showing him professionally dressed and delivering insights on television. The split-screen view presents Clayton and another broadcaster discussing football strategies. Unexpectedly, Clayton is shown to be wearing a cut-off Slayer T-shirt underneath his suit, revealing a quirky contrast to his professional persona. The scene transitions to his bedroom filled with punk and heavy metal posters, where he pulls off a fake shirt collar, revealing a more relaxed and humorous side. He shouts to his mom that he's done with his segment and enjoys some takeout food on his bed, emphasizing humor and relatability. The ad wraps up with the bold ESPN tagline, "This is SportsCenter." |