Coca-Cola - "Arghh" by ANDY Awards 2012
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Coca-Cola - "Arghh"
- Brand: Coca-Cola
- Country: United States
- Advertiser: Coca-Cola Company
| Title | Arghh |
| Agency | Wieden + Kennedy |
| Campaign | open happiness |
| Advertiser | Coca-Cola Company |
| Brand | Coca-Cola |
| Date of First Broadcast/Publication | 2012 / 2 |
| Business Sector | Soft Drinks, Tonics |
| Tagline | open happiness |
| Media Type | Television |
| Market | United States |
| AI Description | In a beautifully animated Arctic setting, two polar bears are the stars of this Coca-Cola ad. They sit in a frosty cave watching football, wearing brightly colored scarves, one red and one gray. The scenery is illuminated by a glowing blue light, creating a captivating, wintry atmosphere. The bears interact humorously, one bear jostles the other, and then leaves the cave, heading out into the stunning, snowy landscape. The journey showcases enormous sparkling ice formations under a starry, moonlit sky. Other animated animals, including a penguin and seals, feature briefly, adding to the whimsical, cheerful narrative. In the end, a scene of camaraderie unfolds as the bears pop open Coca-Cola bottles. The tagline "open happiness" fittingly captures the mood, emphasizing friendship and enjoyment of simple pleasures. |