ANDY Awards

Creative Award

New York, United States

Update

Harvey Nichols - "Stocking"

$adam&eve\TBWA$

11174

Title	Stocking
Agency	adam&eve\TBWA
Campaign	Daylight Robbery
Advertiser	Harvey Nichols
Brand	Harvey Nichols
Posted	December 2011
Product	Summer Sale
Business Sector	Department Stores, Supermarkets
Media Type	Print
AI Description	The advertisement for Harvey Nichols' summer sale features a stylish woman striding confidently under a sunny sky, set against a textured sand-colored backdrop. She carries a bright turquoise handbag, which adds a pop of color, contrasting with her vibrant yellow stockings. The woman's gaze is directed ahead, embodying a sense of purpose and urban chic. The text on the side reads "Harvey Nichols Sale - Daylight Robbery Starts 15th June," playing on the notion of irresistible discounts. The overall imagery emanates a modern, fashionable vibe, emphasizing luxury and style, inviting the viewer to be part of the upcoming sale event.
Executive Creative Director	Jeremy Craigen
Creative Director	Grant Parker
Copywriter	Will Lowe
Art Director	Victor Monclus
Photographer	Frederike Helwig
Art Buyer	Sarah Thompson
Account Supervisor	Paul Billingsley
Account Manager	Charlotte Evans
Account Planner	Kathy Slack
Designer	Steve Sanderson
Designer	Greg Chapman
Designer	Andrew Walsh