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TitleSpy
Agency
Campaign 2019 ESPN College Football Season Anthem
Advertiser ESPN, Inc.
Brand ESPN
PostedJanuary 2011
Product Sportscenter
Business Sector TV/Radio Programs & Stations
Tagline This is Sportscenter.
Media Type Television
Market United States
AI Description In this ESPN advertisement titled "Spy," a hockey player from the Washington Capitals is seen in an office late at night, leaning over a filing cabinet. He's in full gear, raising curiosity about his presence there. A co-worker enters, asking suspiciously if the player is a Russian spy, to which the player responds dismissively. As the conversation ends, the player smiles and pulls a cord, revealing another player hiding in the ceiling, who comments in Russian that they were almost discovered. Featuring humor and light-hearted intrigue, the ad plays with espionage themes while branding SportsCenter as fun and entertaining.