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ANDY Awards

Creative Award
New York, United States
Volkswagen - "King Kong" by ANDY Awards 2012

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TitleKing Kong
Agency
Campaign See Film Differently - Volkswagen
Advertiser Volkswagen
Brand Volkswagen
PostedDecember 2010
Business Sector Corporate Communication
Media Type Print
AI Description This Volkswagen ad features a faux historical document styled as a 1930s insurance form. The form humorously details an accident involving King Kong and a Volkswagen car in New York, giving a nod to the famous scene from the film "King Kong." The document includes a diagram of the accident and notes about the vehicle damage, blending the playful concept with a vintage look. The ad's aesthetic includes a sepia tone and period-appropriate typography, creating nostalgia for classic film lovers. The tagline "See film differently" underscores Volkswagen’s support for independent films.