ESPN - "Stolen Property" by ANDY Awards 2012

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TitleStolen Property
Agency
Campaign 2019 ESPN College Football Season Anthem
Advertiser ESPN, Inc.
Brand ESPN
PostedDecember 2008
Product Sportscenter
Business Sector TV/Radio Programs & Stations
Tagline This is SportsCenter.
Story Jay Harris mistreats one of swimmer Michael Phelps' medals.
Media Type Television
Length
Market United States
AI Description In this humorous ESPN ad, we see a playful and light-hearted portrayal of an office environment. The setting is a typical office cubicle where Olympic swimmer Michael Phelps, wearing his swim cap and trunks, is busy doing paperwork. A line of medals is prominently displayed above his desk, emphasizing his athletic achievements. In the adjacent cubicle, a colleague dressed in office attire is working on a computer. The colleague nonchalantly picks up one of Phelps' medals, sparking a comedic interaction. Throughout the scene, the dialogue highlights the undervaluing of the Olympic medals for comedic effect. The ad concludes with the tagline 'This is SportsCenter,' emphasizing ESPN's signature blend of sports and humor.
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