Viagra - "Antiquing" by ANDY Awards 2010
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Viagra - "Antiquing"
- Brand: Viagra
- Country: Canada
- Advertiser: Pfizer
| Title | Antiquing |
| Agency | TAXI Toronto |
| Campaign | No More - Viagra |
| Advertiser | Pfizer |
| Brand | Viagra |
| Posted | May 2009 |
| Business Sector | Health & Pharmaceutical Products |
| Tagline | Talk to your doctor. |
| Media Type | Television & Cinema |
| Length | |
| Market | Canada |
| AI Description | The ad features a middle-aged man, sitting comfortably on a patio, sharing how antiquing with his wife overwhelmed their lives. He humorously lists items like porcelain figurines, oil lamps, and tiny spoons, indicating the extent of their antiquing obsession. As the scene shifts to a yard filled with various antiques, the man humorously describes how this hobby consumed them. However, the tone changes when he mentions trying Viagra, symbolizing a shift away from antiquing to focusing more on personal life and intimacy. The commercial ends with the familiar blue Viagra pill logo and the tagline, "Talk to your doctor," encouraging viewers to seek medical advice. |
| Production Company | Furlined |
| Colorization | Alter Ego |
| Editing Company | School Editing |
| Art Director | Nathan Monteith |
| Art Director | Stefan Wegner |
| Sound Production | Silent Joe West |
| Chief Creative Officer | Steve Mykolyn |
| Executive Creative Director | Darren Clarke |
| Agency Producer | Eugene Marchio |
| Production Company | Soft Citizen |
| Producer | Clive Desmond |
| Colorist | Eric Whipp |
| Editor | Brian Wells |
| Director of Photography (DOP) | Martin Tedin |
| Producer | Scott Craig |
| Assistant Editor | Mark Lutterman |
| Executive Producer | Eva Preger |
| Executive Producer | Link York |
| Executive Producer | Diane McArter |
| Executive Producer | David Thorne |
| Head of Production | Rob Burns |
| Director | The Perlorian Brothers |
| Copywriter | Nathan Monteith |
| Copywriter | Stefan Wegner |
| Copywriter | Emilie Larocque |
| Exec. Director, Broadcast & Interactive Production | Cynthia Heyd |
| Executive Producer | Sarah Brooks |
| Compositor/Online | Rodney Dowd |
| Compositor/Online | Paul Binney |