Radio Nova - "Blues" by ANDY Awards 2009

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TitleBlues
Agency
Campaign Nova. Le Grand Mix. - Radio Nova
Advertiser RadioTime, Inc.
Brand Radio Nova
PostedOctober 2008
Product NOVA - Radio 101.5 FM
Business Sector TV/Radio Programs & Stations
Tagline Nova. Le Grand Mix.
Media Type Print
Market France
AI Description The ad features an artistic illustration on a vinyl record, prominently displaying a central screaming figure. This visual utilizes a monochrome color scheme, dominated by shades of blue and black, and is surrounded by various historical and cultural elements. The artwork appears to comment on cultural influences and is overlaid with the provocative statement 'No doubt about it: if it weren't for whites, there would be no blues.' The ad promotes Radio Nova's 'Le Grand Mix' on 101.5 FM, highlighting its culturally inclusive programming and reflecting a deep connection with music's diverse history. The lower right features the station's branding, subtly integrated into the visual theme of the record.
Copywriter
Art Director
Photographer
Graphic Designer