Radio Nova - "Electro" by ANDY Awards 2009

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TitleElectro
Agency
Campaign Nova. Le Grand Mix. - Radio Nova
Advertiser RadioTime, Inc.
Brand Radio Nova
PostedAugust 2013
Product NOVA - Radio 101.5 FM
Business Sector TV/Radio Programs & Stations
Tagline Le Grand Mix.
Media Type Television & Cinema
Length
Market France
AI Description The ad opens with animated signs labeling different musical styles, such as Blues Island and Rock Island. Thunderous music and dark clouds accompany a rugged portrayal of Blues Island, featuring chained musicians amidst a storm. As the scene shifts to Rock Island, volcanic vibes and a character dramatically climbing a sign capture rock’s intense energy. The atmosphere transitions to a whimsical Psychedelic Island with vibrant colors and whimsical creatures, portraying a peaceful, joyful environment. Rap Island reveals a different flavor, featuring a muscular rapper surrounded by lavish accessories, embodying the rap lifestyle. The transition to the Electro Boat is marked by vibrant beats and DJ decks controlling futuristic sounds. The journey ends with the display of a vinyl record spinning as a visual metaphor for Radio Nova's eclectic mix, accompanied by the tagline, "Nova - Le Grand Mix."
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Art Director
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Sound Production
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