Burger King - "Thailand Teaser" by ANDY Awards 2009
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Burger King - "Thailand Teaser"
- Brand: Burger King
- Country: United States
- Advertiser: Burger King
| Title | Thailand Teaser |
| Agency | Crispin Porter + Bogusky |
| Campaign | Whopper Virgins - Burger King |
| Advertiser | Burger King |
| Brand | Burger King |
| Posted | May 2009 |
| Product | Whopper Virgins |
| Business Sector | Restaurants & Fast Food |
| Media Type | Television |
| Length | |
| AI Description | The ad, produced by Burger King and set in Thailand, is part of the "Whopper Virgins" campaign. It documents a taste test between Burger King's Whopper and McDonald's Big Mac. The narrative explores the reactions of Chiang Mai villagers who are unfamiliar with burgers. Visuals capture the villagers engaging in everyday activities, transition to scenes where they taste both burgers, and end with their verdict. The ad suggests an unbiased judgment due to the participants' lack of previous exposure to either product. The scenery is rural, highlighting cultural and lifestyle contrasts. |