Burger King - "Romania" by ANDY Awards 2009
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Burger King - "Romania"
- Brand: Burger King
- Country: United States
- Advertiser: Burger King
| Title | Romania |
| Agency | Crispin Porter + Bogusky |
| Campaign | Whopper Virgins - Burger King |
| Advertiser | Burger King |
| Brand | Burger King |
| Posted | May 2009 |
| Product | Whopper Virgins |
| Business Sector | Restaurants & Fast Food |
| Media Type | Television |
| Length | |
| AI Description | The advertisement opens with a man dressed in traditional Romanian clothing, seated at a table for a taste test. The narrator explains, "This Transylvanian has never eaten a burger." The scene is set in Bucharest, Romania. A contestant is presented with two burgers: the Whopper from Burger King and the Big Mac from McDonald's. The focus is on determining which one he prefers, hinting at a humorous cultural exchange. The participant takes a bite, thoughtfully chewing and considering. After tasting, the question, "Was it good for you, Whopper Virgin?" is posed, and the man responds affirmatively. The ad concludes with a shot of the Whopper logo and a promotional cue to visit 'WhopperVirgins.com.' The setting and simple staging emphasize the theme of international curiosity and taste exploration. |