adidas - "Kid" by ANDY Awards 2009
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adidas - "Kid"
- Brand: adidas
- Country: Germany
- Advertiser: adidas
| Title | Kid |
| Agency | Miami Ad School Europe |
| Campaign | Be Fast - Adidas |
| Advertiser | adidas |
| Brand | adidas |
| Posted | March 2009 |
| Media Type | Magazine |
| AI Description | The advertisement by adidas features a curious toddler dressed in a simple white polka dot onesie. The child is seen playfully reaching towards an electrical wall outlet with a plugged-in extension cord wrapped around them. The image captures the innocence and constant curiosity of children, highlighting a sense of underlying risk. The ad employs a minimalist color scheme with soft, neutral tones that draw focus to the central action. Positioned on the right is the adidas logo along with the text "Be fast." The ad cleverly uses this humorous yet slightly tense scenario to communicate its tagline, emphasizing the theme of speed. |