Jeep - "Husky&Camel" by ANDY Awards 2009
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Jeep - "Husky&Camel"
- Brand: Jeep
- Country: Malaysia
- Advertiser: Chrysler Group LLC
| Title | Husky&Camel |
| Agency | BBDO Malaysia |
| Campaign | Two Worlds - Jeep |
| Advertiser | Chrysler Group LLC |
| Brand | Jeep |
| Posted | June 2008 |
| Business Sector | Four Wheel Drive, SUV(Sports Utility Vehicle) |
| Media Type | Outdoor/Out of Home |
| Market | Malaysia |
| AI Description | The ad features an artistic silhouette showcasing the fusion of a husky and camel, creatively blending the two animals with minimalistic lines. The husky is illustrated in blue while the camel appears in brown, with an overlapping green section symbolizing their merger. Positioned against a simple white background, the imagery conveys a message of innovation and adventure. This creative concept speaks to Jeep's brand identity, emphasizing versatility and the capability to explore diverse environments, whether icy tundras or sandy deserts. The minimalist style signifies a modern aesthetic appealing to a sense of imagination and exploration. |
| Executive Creative Director | Ronald Ng |
| Creative Director | Mun |
| Copywriter | Kevin Le |
| Art Director | Eric Hor |
| Art Director | Gary Lim |
| Art Director | Willeon Leong |
| Art Director | Hans Lee |
| Illustrator | Gary Lim |
| Account Supervisor | Dong Hyun Yoo |
| Advertiser's Supervisor | Sally Hong |