cyloop.com - "Pool" by ANDY Awards 2008

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TitlePool
Agency
Campaign Don't Live Long - Cyloop
Advertiser cyloop LLC
Brand cyloop.com
PostedNovember 2007
Business Sector Online Leisure & Entertainment Services
Tagline artists & fans, connected...
Media Type Interactive Television
Length
Market United States
AI Description The advertisement takes place in a luxurious setting with a swimming pool as its centerpiece. A group of models, dressed in bikinis, engage in a photo shoot around the pool area. The scene is vibrant and sunny, projecting a glamorous and lighthearted atmosphere. A man, adorned with flashy gold chains and sunglasses, appears to be the director or key figure, overseeing the activity. Humor is introduced as he steps into a blue inflatable float and dramatically sinks, exaggerating the opulence of his attire. This captures the absurdity and fun inherent in the scene. The message reads, "Musicians don't live long. Enjoy them while you can," followed by a cut to the brand slogan, emphasizing the connection between artists and fans through cyloop.com. The ad culminates with playful banter as models and crew members indulge in the leisure of the poolside setting.
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