FedEx Office - "Test Shipment" by ANDY Awards 2008
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FedEx Office - "Test Shipment"
- Brand: FedEx Office
- Country: United States
- Advertiser: Federal Express
| Title | Test Shipment |
| Agency | BBDO New York |
| Campaign | We Understand - FedEx |
| Advertiser | Federal Express |
| Brand | FedEx Office |
| Posted | August 2011 |
| Business Sector | Postal, Courier & Shipping Services |
| Tagline | We understand. |
| Media Type | Television |
| Market | United States |
| AI Description | The ad begins with a man in a store, expressing interest in FedEx's ability to ship golf clubs directly to hotels for his trips. Seeking to test the service, he humorously suggests sending less critical items first. He jokingly mentions shipping his fiancée’s wedding dress, his ColdFusion prototype, and an ancient map to the Fountain of Youth, underscoring the idea of value and reliability. The FedEx employee assures him of the company's capabilities, and the ad culminates with a reassuring message, "We understand. Nothing's more important than your clubs." The humorous tone emphasizes the trust and efficiency of FedEx's shipping services. |
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