FedEx Office - "Airport Security" by ANDY Awards 2008
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FedEx Office - "Airport Security"
- Brand: FedEx Office
- Country: United States
- Advertiser: Federal Express
| Title | Airport Security |
| Agency | BBDO New York |
| Campaign | We Understand - FedEx |
| Advertiser | Federal Express |
| Brand | FedEx Office |
| Posted | September 2010 |
| Business Sector | Postal, Courier & Shipping Services |
| Tagline | We understand. |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The ad begins at an airport security checkpoint, where two business professionals await their luggage inspection. Surrounded by security officers, they are visibly concerned about the hassle of their situation. The conversation reveals regret for not using FedEx Office services to print and ship their presentation, emphasizing the convenience they missed. The interaction with security staff is lightly humorous as tension arises from discussing data-heavy sales figures. The ad highlights the frustration of travel and the tediousness of dealing with presentations at airports. It concludes with the tagline 'We understand,' portraying FedEx as a reliable partner for business needs, enhancing convenience and efficiency. |
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