Coke Zero - "3D Reenactment" by ANDY Awards 2008

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Title3D Reenactment
Agency
Campaign Coke vs Coke Zero - Coca
Advertiser Coca-Cola Company
Brand Coke Zero
PostedMarch 2009
Business Sector Soft Drinks, Tonics
Tagline Real Coca-Cola Taste And Zero Calories
Media Type Television
Length
Market United States
AI Description The commercial features two humorous Coke brand managers explaining the origins of Coke Zero's taste. It opens with a public tour at the World of Coke in Atlanta. The managers promise to reveal a secret story through a 3D reenactment, adding mystery and humor to the narrative. As they narrate, the scene shifts to a playful model depicting a scenario where a ninja-like figure steals a manila envelope labeled "Coke Taste" from the Coke headquarters to the Coke Zero offices, symbolizing how Coke Zero achieved its flavor. The usage of toy cars and action figures adds a whimsical and comic touch. The ad closes with a branded image of a Coke Zero bottle and the tagline: "Real Coca-Cola Taste And Zero Calories.”