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ANDY Awards

Creative Award
New York, United States
Milk - "N/A" by ANDY Awards 2008

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TitleN/A
Agency
Campaign Get The Glass - Milk
Advertiser California Milk Processor Board
Brand Milk
PostedJuly 2008
Business Sector Dairy Products & Eggs
Media Type Print
Market United States
AI Description The advertisement is a print image featuring a grandfather and his granddaughter excitedly playing a board game called 'Milkatraz.' They stand eagerly over a detailed model on the board’s surface. The green backdrop adds vibrancy and a touch of playfulness to the scene. Grandpa holds a card while the young girl, dressed in a striped shirt, seems gleeful and animated, showcasing engagement and amusement associated with the game. Above them, the text humorously suggests that 'Grandpa got sent to Milkatraz,' connecting it to the interactive game. The ad emphasizes family fun and encourages viewers to 'Play now!' at 'gettheglass.com,' linking enjoyment with the California Milk Processor Board's branding.