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TitleNBA
Agency
Campaign Games Wait - TiVo
Advertiser TiVo
Brand TiVo
PostedApril 2007
Tagline Make the game wait for you.
Media Type Print
AI Description The ad features a stylized version of the NBA logo prominently displayed on a wooden basketball court floor. The logo incorporates a silhouette of a basketball player set against a vivid red and blue background, evoking the vibrant energy of the sport. Beneath the logo is the TiVo brand logo, offering a touch of modern technology to the familiar sports theme. The tagline, 'Make the game wait for you,' suggests the capability of TiVo's services to pause and control live broadcasts, giving the viewer power over their viewing schedule. This concept is visually reinforced by the waiting aspect implied in the ad.
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Art Director