Mercedes-Benz - "Toupee" by ANDY Awards 2007
Filter results by
Mercedes-Benz - "Toupee"
- Brand: Mercedes-Benz
- Country: South Africa
- Advertiser: DaimlerChrysler
| Title | Toupee |
| Agency | OwenKessel Leo Burnett |
| Campaign | Roadside - Mercedes-Benz |
| Advertiser | DaimlerChrysler |
| Brand | Mercedes-Benz |
| Posted | April 2007 |
| Business Sector | Cars |
| Media Type | Newspaper |
| Market | South Africa |
| AI Description | The Mercedes-Benz advertisement shows a young boy standing in front of an old gas station. The boy, with a serious expression, is humorously depicted wearing a toupee, adding a quirky element to the scene. The setting is a seemingly abandoned, rural landscape captured in a sepia tone, giving the ad a vintage, nostalgic feel. The caption at the bottom highlights the fast acceleration performance of the Mercedes-Benz SLK 55 AMG convertible, juxtaposing the quickness of the car with the unexpected humor of the boy's toupee situation. |
| Photographer | Michael Myersfeld |
| Account Manager | Matilda Kilian |
| Copywriter | Stefanus Nel |
| Copywriter | Steven Anderson |
| Art Director | Debbie Gyngell |
| Art Director | Alan Lewus |
| Creative Director | Vanessa Pearson |