Nike - "Press Conference" by ANDY Awards 2006
Filter results by
Nike - "Press Conference"
- Brand: Nike
- Country: United States
- Advertiser: Nike
| Title | Press Conference |
| Agency | Wieden + Kennedy |
| Campaign | Press Conference |
| Advertiser | Nike |
| Brand | Nike |
| Posted | September 2005 |
| Business Sector | Sportswear |
| Tagline | Just Do It. |
| Media Type | Television & Cinema |
| Length | |
| Market | United States |
| AI Description | The advertisement opens with a press conference setting, showing a man speaking into several microphones. He announces a personal health challenge, revealing a diagnosis of testicular cancer that has spread to his abdomen. Despite the somber news, he expresses determination to overcome the disease and continue his career as a professional cyclist. Throughout the video, his courage and resilience are evident. The setting is formal and serious, with focus on the speaker's emotional resolve. The ad concludes with the iconic Nike swoosh and the tagline "Just do it," reinforcing the brand's message of perseverance and triumph over adversity. Wear Yellow is also highlighted, emphasizing support and awareness. |
| Production Company | Joint Editorial House |
| Actor / Celebrity | Lance Armstrong |
| Creative Director | Hal Curtis |
| Creative Director | Mike Byrne |
| Art Director | James Selman |
| Copywriter | Mike Byrne |
| Account Manager | Teri Fildey |
| Agency Producer | Ben Grylewicz |
| Producer | Patty Brebner |
| Editor | Matt Hilber |
| Advertiser's Supervisor | Adam Roth |
| Account Supervisor | Rachel Parker |