Channel 11 News 1 - "Boy" by ANDY Awards 2006
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| Title | Boy |
| Agency | Havas Bangkok |
| Campaign | Channel 11 News 1 |
| Advertiser | Channel 11 |
| Brand | Channel 11 News 1 |
| Posted | March 2005 |
| Business Sector | TV/Radio Programs & Stations |
| Media Type | Newspaper |
| Market | Thailand |
| AI Description | The advertisement for Channel 11 News 1 features a striking and imaginative visual. A young boy in striped pajamas is held horizontally by a news reporter wearing a Channel 11 News 1 vest. The boy appears as if he is floating or flying, creating a whimsical, surreal effect. Against a plain white background, the simple composition brings emphasis to the playful and creative message. The ad suggests that Channel 11 News brings new perspectives or unique experiences, engaging the audience's curiosity and imagination. The minimalist and modern styling enhances the dreamy quality of the concept, appealing to a youthful and imaginative audience. |
| Creative Director | Chukiat Jaroensuk |
| Creative Director | Wiboon Leepakpreeda |
| Creative Director | Passapol Limpisirisan |
| Copywriter | Nucharat Nuntananonchai |
| Art Director | Taya Sutthinun |
| Photographer | Surat Jariyawattanawijit |
| Account Supervisor | Ngampa Thitipannagul |
| Production Company | Fifty One |