adidas - "Airport" by ANDY Awards 2005

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TitleAirport
Agency
Campaign Impossible is Nothing - adidas
Advertiser adidas
Brand adidas
PostedJuly 2005
Business Sector Sportswear
Media Type Outdoor/Out of Home
Market Czech Republic, Hungary, Poland, Russia, Slovakia, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Netherlands, Norway, Sweden, Switzerland, United Kingdom, Greece, Italy, Portugal, Spain, Turkey
AI Description The adidas advertisement titled 'Airport' features an oversized, eye-catching football prominently displayed in an outdoor setting near what appears to be a modern airport architecture. The large ball exhibits the adidas logo, emphasizing brand identity. This installation plays on the grand scale to capture public attention, set against a backdrop of an under-construction airport terminal with contemporary design elements. The surrounding environment includes green grass and structural elements like cranes and scaffolding. This setting underscores a sense of movement, travel, and the dynamic nature of both sports and global connectivity. The ad feels modern and minimalistic, resonating with the effectiveness of visual branding in a public space.
Chief Creative Officer
Photographer
Art Director
Copywriter
Account Director
Account Manager
Account Planner
Advertising Manager