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ANDY Awards

Creative Award
New York, United States
adidas - "Henin" by ANDY Awards 2005

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TitleHenin
Agency
Campaign Impossible is Nothing - adidas
Advertiser adidas
Brand adidas
PostedJuly 2005
Business Sector Sportswear
Media Type Print
Market Czech Republic, Hungary, Poland, Russia, Slovakia, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Netherlands, Norway, Sweden, Switzerland, United Kingdom, Greece, Italy, Portugal, Spain, Turkey
AI Description The adidas print ad titled 'Henin' prominently features a female tennis player, capturing a moment of focus on a tennis court. The setting is professional and dynamic, with the subject dressed in sleek adidas sportswear, embodying athleticism and determination. The background shows the structural details of a tennis dome, enhancing the sports theme. The ad's tagline, "Impossible is Nothing," is boldly displayed, aligning with adidas's brand ethos of overcoming challenges and inspiring perseverance. The imagery is visually engaging, with a color palette that emphasizes the seriousness and professionalism of the sport.
Chief Creative Officer
Photographer
Art Director
Copywriter
Account Director
Account Manager
Account Planner
Advertising Manager
Actor / Celebrity