SLAP - "Parks" by ANDY Awards 2005

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TitleParks
Agency
Campaign SLAP - VCU Adcenter
Advertiser SLAP Skateboard magazine
Brand SLAP
PostedApril 2005
Business Sector Newspapers, Magazines, Books
Media Type Print
AI Description The ad features the bold slogan, "Nothing Ruins a Park Like Grass," overlaid on an earthy yellow background with a subtle shadow of a skateboarder. The typography is large and blue, creating a striking contrast with the background. SLAP Skateboard Magazine's logo is positioned prominently at the bottom left, maintaining a consistent brand identity. The design is minimalistic, relying on assertive typography and a play on words to convey its message. The visual approach is reminiscent of retro poster styles, effectively promoting the rebellious and witty spirit of skateboarding.
Art Director
Copywriter
Professor