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ANDY Awards

Creative Award
New York, United States
Harvey Nichols - "Trousers" by ANDY Awards 2005

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TitleTrousers
Agency
Campaign Clothings - Harvey Nichols
Advertiser Harvey Nichols
Brand Harvey Nichols
PostedJuly 2004
Business Sector Department Stores, Supermarkets
Media Type Print
Market United Kingdom
AI Description This advertisement for Harvey Nichols features a humorous and minimalist image of a pair of tight-fitting trousers stretched to the limit. The image uses visual humor to convey the excitement and anticipation of a sale event. The background is a simple black, creating a stark contrast with the white and patterned trousers, drawing attention to the central comedic element. The text on the right side, 'The Harvey Nichols Sale Has Started,' emphasizes the message of the promotion. The overall style is modern, using clean lines and a straightforward approach to effectively communicate the idea of irresistible bargains during the sale.
Creative Director
Creative Director
Copywriter
Art Director
Photographer
Typographer
Creative Director
Account Manager
Account Manager
Marketing Director
Marketing Manager
Advertiser's Supervisor