andy-awards logo ANDY Awards

ANDY Awards

Creative Award
New York, United States
Budweiser - "Quittin' Time" by ANDY Awards 2004

Filter results by

TitleQuittin' Time
Agency
Campaign Quittin' Time
Advertiser Anheuser-Busch
Brand Budweiser
PostedJuly 2004
Product Beer
Business Sector Beers, Ciders, Lagers
Media Type Web Film
Length
AI Description The ad, set in a hand-drawn, cartoon-like style, humorously portrays the challenges of workers who can't join in social activities because of their jobs. It features a series of sketched vignettes where characters are invited to party or catch up with friends over a Budweiser beer, but have to decline as they are tied to their duties. From night-shift workers, taxi drivers, to security guards, each segment captures the irony of working while others are having fun. The visuals, primarily in a black and white sketch format, deliver a playful yet poignant message about camaraderie and the value of a beer earned after work. The use of exaggerated expressions and simple drawings enhances the comedic effect, closing with Budweiser branding.
Creative Director
Creative Director
Art Director
Art Director
Copywriter
Copywriter
Account Director
Account Manager
Illustrator
Illustrator
Agency Producer
Editor
Editing Company
Editor