Holiday Inn Express - "World Record Jump" by ANDY Awards 2004
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Holiday Inn Express - "World Record Jump"
- Brand: Holiday Inn Express
- Country: United States
- Advertiser: Holiday Inn
| Title | World Record Jump |
| Agency | Fallon |
| Campaign | Stay Smart - Holiday Inn |
| Advertiser | Holiday Inn |
| Brand | Holiday Inn Express |
| Posted | April 2007 |
| Business Sector | Hotels, Resorts |
| Tagline | Stay Smart |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The ad for Holiday Inn Express features an exciting stunt performance by Robbie Knievel, attempting a record-breaking jump over buses with a motorcycle. The scene is lively with an enthusiastic audience and a reporter covering the event. As Knievel takes off, tension rises but ends humorously with the stunt ending in harmless comedy. The environment is decorated with American flags, and there's a sense of American retro festival vibe. The ad concludes with Knievel admitting he stayed at a Holiday Inn Express the night before, attributing success to the brand with the tagline: "Stay Smart." |