MTV - "Celebrity POV" by ANDY Awards 2004
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| Title | Celebrity POV |
| Agency | Instructoart |
| Campaign | Watch and Learn - MTV |
| Advertiser | MTV |
| Brand | MTV |
| Posted | March 2005 |
| Business Sector | TV/Radio Programs & Stations |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The ad features animated dual frames contrasting the experiences of a 'Regular person POV' and 'Celebrity POV' in various situations: interacting with a police officer, entering a club, and appearing in court. The animation style is simplistic, with the police officer depicted in uniform, sporting sunglasses, and holding a ticket. In the club scene, a queue is visible on the 'Regular person' side, while the 'Celebrity POV' effortlessly bypasses the line. In the courtroom, different judgments are implied for each perspective, as the words 'Guilty' and 'Not guilty' coincide with each frame. The ad concludes with the MTV logo and the phrase 'Watch and learn,' underscoring the satire of unequal treatment based on status. |
| Art Director | Matthew Vescovo |
| Copywriter | Matthew Vescovo |
| Creative Director | Matthew Vescovo |
| Agency Producer | Michael Bellino |
| Director | Matthew Vescovo |
| Recording Studio | JSM Music |
| Creative Director | Kevin Mackall |
| Animation | David Viau |
| Designer | Susan Hildebrand |
| Producer | Geraint Owen |
| Production Company | Fad New York |
| Sound Design Company | Metatechnik |
| Animation | Fad New York |