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ANDY Awards

Creative Award
New York, United States
adidas - "Self Portraits" by ANDY Awards 2004

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TitleSelf Portraits
Agency
Campaign Rugby World Cup 2003 "Tackle Bags" - adidas
Advertiser adidas
Brand adidas
PostedMay 2004
Business Sector Sports Teams, Sports Events
Media Type Promotion & Event
Market Australia
AI Description The advertisement showcases a series of images featuring rugby players from an adidas campaign titled "Self Portraits." The main focus is on the expressive use of black paint to create unique portraits of the players. Each image captures the bold application of paint on the players' faces, emphasizing individuality and creativity. The sequence of photos includes close-ups showing details of painted faces and scenes of players interacting in a spirited manner. The overall aesthetic is both colorful and bold, reflecting a modern artistic style. The ad celebrates creativity and sportsmanship, with a focus on the personal expression of the athletes.
Creative Director
Copywriter
Copywriter
Art Director
Copywriter
Actor / Celebrity
Executive Creative Director
Creative Director
Account Manager
Account Manager
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