ANDY Awards

Creative Award

New York, United States

Update

Coco de Mer - "Yeeah"

11236

Title	Yeeah
Agency	Saatchi & Saatchi
Campaign	Coco de Mer Campaign
Advertiser	Coco de Mer
Brand	Coco de Mer
Posted	July 2004
Business Sector	Alternative Medicine & Homeopathy
Media Type	Magazine
AI Description	The Coco de Mer advertisement titled "Yeeah" features a captivating and vibrant visual with a spiral pattern. The image displays a colorful, abstract design reminiscent of a psychedelic artwork. A chain-like pattern swirls into a vortex, creating a sense of movement and depth. The gradient of rainbow hues adds to the optical illusion effect, producing a trippy and entrancing visual. This artistic creation is eye-catching, alluring the viewer into its swirling world. The bold and vibrant choices reflect the brand’s unique, exotic image.
Creative Director	Tony Granger
Art Director	Jan Jacobs
Copywriter	Leo Premutico
Art Buyer	Sue Clifford
Illustrator	Ken Keller
Artist	Phil Jackson
Artist	Earl Hinrichs
Typographer	Luke Simkins
Agency Producer	Roger Kennedy
Production Manager	Matt Hearn
Traffic Director	Carrie Hards
Account Executive	Caroline Rich
Art Director	Luke Simkins
Production Manager	Carrie Hards
Illustrator	Phil Jackson
Typographer	Roger Kennedy
Illustrator	Earl Hinricks
Advertiser's Supervisor	Matt Hearn
Advertiser's Supervisor	Carrie Hards