IKEA - "Stripes" by ANDY Awards 2004

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TitleStripes
Agency
Campaign Wrapping Paper - IKEA
Advertiser IKEA
Brand IKEA
PostedJuly 2004
Business Sector Drugstores, Specialty Stores
Tagline Wrap unböring
Media Type Direct Marketing
AI Description The advertisement promotes IKEA glassware with a modern, colorful, and eye-catching design. Various images show vibrant striped patterns, with different IKEA products, like a vase and glass set, showcased alongside their prices. The ad has an urban feel, with images featuring posters on a city street, emphasizing simplicity and innovation. The combination of bright, playful stripes and minimalist design reflects IKEA’s brand ethos of making everyday items lively through unique designs.
Executive Creative Director
Art Director
Art Director
Copywriter
Print Producer
Creative Director
Photographer
Print Production Manager