ydouthink.com - "ydouthink.com" by ANDY Awards 2003
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ydouthink.com - "ydouthink.com"
- Brand: ydouthink.com
- Country: United States
- Advertiser: Virginia Tobacco Settlement Foundation
| Title | ydouthink.com |
| Agency | OgilvyInteractive New York |
| Campaign | ydouthink.com |
| Advertiser | Virginia Tobacco Settlement Foundation |
| Brand | ydouthink.com |
| Posted | October 2004 |
| Business Sector | Anti-Drug/Alcohol/Tobacco Message |
| Media Type | Web Site |
| Market | United States |
| More Information | www.ydouthink.com |
| AI Description | The ydouthink.com ad campaign uses a vibrant and interactive website design. It features a bold yellow and blue color scheme, emphasizing an energetic and playful atmosphere. The interface includes a variety of informational segments, each designed to promote anti-smoking messages. The campaign uses quirky graphics, including animated characters like a helpful robot named 'Virg', to engage visitors. The website encourages exploration, offering interactive elements such as quizzes and informational bits laid out in a colorful, engaging format. It's tailored for a youthful audience, aiming to educate and inform on the risks of smoking through a fun, engaging approach. |
| Executive Creative Director | Jan Leth |
| Creative Director | David Korchin |
| Copywriter | Jay Zasa |
| Technical Director | Mark Hofschneider |