Amazon.com - "Waiting For Somebody" by ANDY Awards 2003

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TitleWaiting For Somebody
Agency
Campaign Shopping Music - Amazon.com
Advertiser Amazon
Brand Amazon.com
PostedApril 2003
Business Sector Online Retail, E-store
Tagline amazon.com. and you're done.
Media Type Television
Length
Market United States
AI Description The ad focuses on a woman waiting at a store counter, gazing at electronic devices like cameras displayed for sale. She appears somewhat impatient as indicated by her body language and demeanor. She checks her watch, hinting at the passage of time and the frustration that comes with waiting. The words "He said he'd be with you in a minute" appear on the screen, followed by "Nine minutes ago," illustrating the delay. The ad emphasizes the leisurely pace of in-store shopping compared to the efficiency promised by Amazon. The tagline 'amazon.com. and you're done.' highlights the ease and speed of online shopping. The music track playing has a repetitive line, "All my life, waiting for somebody," reinforcing the theme of waiting.
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