Nike - "Young Love" by ANDY Awards 2003
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Nike - "Young Love"
- Brand: Nike
- Country: United States
- Advertiser: Nike
| Title | Young Love |
| Agency | Wieden + Kennedy |
| Campaign | Le Parkour - Nike |
| Advertiser | Nike |
| Brand | Nike |
| Posted | April 2003 |
| Product | Presto |
| Business Sector | Sportswear |
| Tagline | Just do it. |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The 'Young Love' ad by Nike features a young couple on a balcony, expressing a vibrant and playful connection. The visuals depict playful interactions as the young man embarks on parkour-style jumps across the building, symbolizing daring and adventure driven by young love. An old man observes the antics, bringing a touch of humor to the ad. The setting is urban, with a backdrop of high concrete structures that challenge the youth's audacious moves. The ad ends with the display of the Nike Presto brand, tying the energetic and youthful theme to the sportswear. |
| Editing Company | Final Cut London |
| Creative Director | Sebastian Stagno |
| Creative Director | Susan Hoffman |
| Art Director | Danielle Flagg |
| Copywriter | Mike Byrne |
| Agency Producer | Jennifer Smieja |
| Production Company | Traktor |
| Director | Traktor |
| Director of Photography (DOP) | Harris Savides |
| Editor | Rick Russell |
| Performer | Le Parkour |
| Director | Ulf & Patrick |
| Producer | Philippa Smith |