Nike - "Angry Chicken" by ANDY Awards 2003
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Nike - "Angry Chicken"
- Brand: Nike
- Country: United States
- Advertiser: Nike
| Title | Angry Chicken |
| Agency | Wieden + Kennedy |
| Campaign | Le Parkour - Nike |
| Advertiser | Nike |
| Brand | Nike |
| Posted | April 2003 |
| Product | Presto |
| Business Sector | Sportswear |
| Tagline | Just do it. |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | In a bustling cityscape, the ad begins with a young man, Sebastian, pursued by an unexpectedly agile and intelligent chicken. The chase captures the vibrancy of urban life, weaving through streets, buildings, and rooftops in a display of impressive parkour. The imagery highlights the athleticism and freedom associated with the Nike Presto shoes. As the chicken relentless pursues, Sebastian’s movements illustrate his determination to outsmart this unusual adversary. The visuals are sharp and dynamic, embodying the energetic and adventurous spirit of city life, underscored by the tagline 'Just do it.' |
| Editing Company | Final Cut London |
| Creative Director | Sebastian Stagno |
| Creative Director | Susan Hoffman |
| Art Director | Danielle Flagg |
| Copywriter | Mike Byrne |
| Agency Producer | Jennifer Smieja |
| Director | Traktor |
| Director of Photography (DOP) | Harris Savides |
| Editor | Rick Russell |
| Performer | Le Parkour |
| Producer | Philippa Smith |
| Production Company | Partizan London |
| Director | Ulf & Patrick |
| Lighting Director / Lighting | Harris Savides |
| Account Handler | Anne Halvorson |
| Brand Manager | Meredith Chase |
| Producer | Traktor |