John West - "Nothing But Fish" by ANDY Awards 2001
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John West - "Nothing But Fish"
- Brand: John West
- Country: United Kingdom
- Advertiser: John West
| Title | Nothing But Fish |
| Agency | Leo Burnett |
| Campaign | Nothing But Fish |
| Advertiser | John West |
| Brand | John West |
| Posted | September 2000 |
| Business Sector | Canned Fish & Seafood |
| Tagline | Nothing but fish. |
| Media Type | Outdoor/Out of Home |
| AI Description | The ad features a creative depiction of a fish hook floating on the surface of a large tin can, which simulates a body of water. This design suggests the freshness and authenticity of the product, aligning with the tagline "Nothing but fish." The background is a gradient of cool blues, enhancing the theme of cleanliness and purity associated with John West seafood products. The composition is minimalist, drawing focus to the central message of simplicity and quality in the advertised product. |
| Executive Creative Director | Mark Tutssel |
| Executive Creative Director | Nick Bell |
| Copywriter | Julie Adams |
| Art Director | Richard Connor |
| Typographer | Alison Greenway |
| Photographer | Andy Roberts |
| Production Manager | Colin Easton |
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