The New York Times - "Tornado" by ANDY Awards 2001
Filter results by
| Title | Tornado |
| Agency | Lowe |
| Campaign | Words - New York Times |
| Advertiser | The New York Times Company |
| Brand | The New York Times |
| Posted | July 2000 |
| Product | Newspaper |
| Business Sector | Newspapers, Magazines, Books |
| Tagline | Expect the world. |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The ad from The New York Times, titled "Tornado," paints a vivid scene using striking black-and-white visuals. A powerful tornado spirals through a vast countryside, causing significant destruction. Buildings are tossed, debris flies through the air, and the landscape is dramatically altered. As the tornado dissipates, the camera reveals the front page of The New York Times, emphasizing the newspaper's presence and reliability amidst chaos. The impactful imagery is complemented by a compelling narration about the ever-changing nature of truth and the newspaper's role in conveying it. The tagline "Expect the world" accompanies the visuals, underlining The New York Times' commitment to delivering news that matters. |
| Creative Director | David "Nobby" Nobay |
| Art Director | Mickey Surasky |
| Production Company | HSI |
| Agency Producer | Mary Verrusio |
| Executive Producer | Fabyan Daw |
| Director | Gerard De Thame |
| Executive Agency Producer | Andrew Chinich |
| Special Effects / VFX | Smoke & Mirrors |
| Music | Peter Lawlor |
| Music | Water Music |
| Creative Director | Andrew Chinich |