Fox Sports Net - "Russia" by ANDY Awards 2001
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| Title | Russia |
| Agency | Cliff Freeman & Partners |
| Campaign | Fox Sports Net's Regional Sports Report |
| Advertiser | Fox Broadcasting Company |
| Brand | Fox Sports Net |
| Posted | April 2001 |
| Business Sector | TV/Radio Programs & Stations |
| Tagline | Sports news from the only region you care about. Yours. |
| Media Type | Television |
| Length | |
| Market | United States |
| AI Description | The Fox Sports Net ad humorously presents a mock sports event called the "championship on the cheek" taking place in Khabarovsk, Russia. The scene is set in a dimly lit, bustling room filled with eager spectators. Two burly contestants sit across a table, preparing for a cheek-slapping contest – a peculiar and exaggerated display of regional sports. The commentator, clad in a leather jacket, holds a microphone, adding dramatic commentary to the event. As the crowd buzzes with excitement, a victor emerges and raises his hands in triumph, amidst confetti-fluttered celebrations. The ad ends with a prompt: "Sports news from the only region you care about. Yours." This witty and engaging commercial underscores regional sports enthusiasm, promoting Fox Sports Net's regional coverage with an amusing twist. |
| Production Company | Partizan New York |
| Editing Company | MacKenzie Cutler |
| Creative Director | Eric Silver |
| Creative Director | Taras Wayner |
| Art Director | Rossana Bardales |
| Art Director | Taras Wayner |
| Copywriter | Dan Morales |
| Director | Traktor |
| Producer | Traktor |
| Cameraman | Olof Johnson |
| Lighting Director / Lighting | Olof Johnson |
| Account Executive | Cathy Goldman |
| Agency Producer | Claire Grupp |
| Agency Producer | Catherine Abate |
| Editor | Gavin Cutler |
| Special Effects / VFX | Quiet Man |